HOT ROD 75th Anniversary

Press Kit

MOTORTREND's iconic HOT ROD brand, the most recognized brand in the world of high-performance cars since the magazine was founded in 1948, announced HOT ROD will celebrate its 75th anniversary by providing free access to over seven decades of its prized archival content for the first time ever, which includes a digital version of every HOT ROD issue published prior to 2022. Coinciding with the start of SEMA on November 1st, classic car fans around the world can access the HOT ROD Digital Archives by registering for a free account at MotorTrend+!

HOT ROD's diamond jubilee will kick off in Las Vegas at HOT ROD's SEMA Show booth on November 2 with an expert panel on the evolution of HOT ROD, followed by the reveal of its 75th anniversary magazine issue and the launch of both HOT ROD and SEMA's first collectible NFTs. HOT ROD and SEMA will jointly celebrate the 75th Anniversary of HOT ROD by unveiling two limited-edition NFTs created by KurumaNFT, which represents the first NFTs available to the public from both organizations. The exclusive anniversary NFTs, featuring two levels of rarity, will be made available to the first 750 people who register for a free MotorTrend+ account starting on Nov 2.

Press Releases

Promotional Video

Photo Gallery